Passion for people
True story film reinforces the concept of passion for flying and serving.
About the project
TAM airline received a letter from a customer thanking all the support that the airport supervisor Leonardo gave to his family in New York.
While the customer was solving a problem on landing, his wife and daughter, who did not speak English, were worried and not knowing what was going on. TAM airport supervisor overstepped his duties and took care of them.
At the time, the thanks could not be done in person; this trick was created to promote a surprise meeting with TAM staff.
Creative Director: Fabio Matiazzi
Creation: Suzana Demetrio, Carol Midori and Fabio Matiazzi
Producer:La Casa de La Madre
My name is Fabio Matiazzi.
You will see my work in a minute.